SolutionsProductPricingResourcesCompanyLoginBook Demo →
Guides · Quality · Escalation

Designing Escalation Rules.

Detect-when-stuck heuristics, sentiment thresholds, and the warm-transfer scripts that turn hand-offs into hand-shakes.

Read · 8 min · 5 chapters Audience · CX Ops · QA Version · v 4.2.0
01
Chapter 01 · Stuck

Define "stuck".

Most escalation rules trigger too late, because "stuck" was never defined. Pick three concrete heuristics; the agent escalates when any one is true.

  1. Same intent re-classified after two turns (the caller is rephrasing).
  2. Sentiment trajectory drops more than 0.4 in the last three turns.
  3. The agent has used a fallback phrase ("I'm not quite sure I caught that") twice in the same call.
02
Chapter 02 · Threshold

Sentiment thresholds.

Sentiment is measured per turn on a −1 to +1 scale. Two thresholds matter: the floor and the trajectory.

FloorEscalate if any single turn registers below −0.6
TrajectoryEscalate if 3-turn rolling slope is below −0.15/turn
RecoveryDe-escalate only after 3 consecutive positive turns
03
Chapter 03 · Handoff

Warm handoff, scripted.

The single biggest CSAT killer is the cold transfer — re-explaining the problem to the third person on a call. AICall never cold-transfers. The agent ends with a one-sentence summary read out loud, then connects the human. The receiving human sees the transcript and the summary before the click-over.

// agent handoff template
"Thanks for that. I'm going to bring my colleague {agent_name}
into the call now — they handle exactly this. Before I hand you
over: I've explained that you're calling about {intent}, that
{key_facts}, and that you'd like {desired_outcome}. They'll pick
up in just a moment."
04
Chapter 04 · Rules

Three rules, always.

Escalation invariants

  • The caller is never told "you'll need to call back". Ever.
  • The human gets full context before the connection — no re-introductions.
  • Every escalation is logged with the trigger reason; weekly review surfaces drift.
05
Chapter 05 · Review

Weekly drift review.

Once a week we run a 30-minute review with your QA lead: every escalation, classified by trigger reason. Most teams find that 80% of escalations come from 3-5 intent clusters; once those clusters are fixed in the playbook, escalation rate drops 40% inside a quarter.

Escalation isn't failure. It's signal. The right place to use the signal is in the playbook, not the rule itself.

Questions · Answered

Frequently Asked.

On explicit request, low confidence, high-risk actions (payments, complaints, legal/medical), or repeated misunderstanding. You define the exact triggers; the agent transfers with full context.
No. AICall does warm transfers — the human agent receives the live transcript and collected data, so the caller never repeats themselves.
You set the fallback: take a message, book a callback, route to voicemail or an overflow queue. Nothing is dropped, and every event is logged.
Ready when you are

The LineIs Open.

Get a free AI audit. Live in under 24 hours.